How Amazon Paint collects, uses, and protects your personal information.
Amazon Paint (“we,” “us,” “our”)
Effective October 21, 2026 · Last updated October 21, 2026
We are a Paint recycling and recycled latex paint manufacturing serving United States. This policy covers this website and the phone numbers, forms, and chat available through it. It does not cover other websites we link to.
Our website and our customer-inquiry and marketing systems are built and operated for us by Triton Commerce, a marketing firm based in Minnesota, acting as our service provider. Triton stores and processes the information described in this policy on our behalf, under a written agreement that limits what it may do with that information. Triton relies on the infrastructure providers listed in Section 6.
Privacy questions: kpotter@amazonpaint.com · 763-572-0800 · 350 73rd Avenue NE., Suite 3, Fridley
| When you… | We collect |
|---|---|
| Submit a contact, quote, or estimate form | Your name, email address, phone number, the address or location of the work, and your message |
| Call a phone number listed on this site | Your phone number, the date, time, and length of the call, a recording of the call, and a written transcript of it |
| Email us | Your email address and the contents of your message |
Please do not send Social Security numbers, financial account numbers, health information, or other sensitive information through this website. We do not ask for it and do not want it.
We use campaign identifiers to learn which advertisement, search, or referring website brought a visitor to a page.
If you contact us — by form, or by calling a number on this site — we link those campaign identifiers to the contact details you provide. In plain terms: if you submit our form, we will know which ad you clicked or which site sent you, and that is stored with your name and inquiry in our customer system.
If you browse without contacting us, this campaign data is not linked to your name, though it is linked to your device by the advertising platforms in Section 4.
| Technology | Provider | Purpose |
|---|---|---|
| Google Analytics 4 | Measures site traffic and visitor behaviour | |
| Google Ads conversion tracking and GCLID | Attributes inquiries to specific ads and keywords | |
| Google reCAPTCHA | Tells human visitors from bots on our forms; subject to Google’s Privacy Policy and Terms of Service | |
| Nimbata | Nimbata | Assigns and tracks the phone numbers shown on this site so calls can be attributed to campaigns |
| Formspree | Formspree | Receives form submissions |
| Attribution script | Triton Commerce | Records the campaign identifiers in Section 2.2 so we know what brought you here |
| AI-crawler monitoring | Triton Commerce | Records visits by automated AI systems only (search and AI-assistant crawlers). It does nothing with human visitors |
We do not sell, rent, or trade your name, contact details, or inquiry to data brokers, list vendors, or other businesses for their own marketing.
Blocking cookies may cause parts of this site to work incorrectly.
The phone numbers on this site are tracking numbers provided by Nimbata. When you call one, we collect your number, the date, time, and duration of the call, and the campaign or page that led you to it.
Calls to these numbers are recorded and transcribed. You will hear a notice at the start of the call. If you prefer not to be recorded, tell us when we answer and we will take your details another way, or use our contact form instead. Some states require everyone on a call to consent to recording; by continuing after the notice, you consent.
Recordings are stored by our call-tracking provider. Written transcripts are stored in our customer system, which Triton Commerce operates for us.
Software, including artificial intelligence provided by a third party (Anthropic), reads every inquiry we receive — the transcript of your call or your form message — and produces a short summary, a relevance score, and descriptive tags. We use this to prioritise and route inquiries and to check the quality of our service. It does not make any decision that has a legal or similarly significant effect on you.
Under the AI provider’s terms, your information is not used to train its models.
Our service provider, Triton Commerce, which operates our website, inquiry, and marketing systems, and the providers Triton relies on to do so:
Each is bound by contract to use your information only to provide services to us.
Website vendors listed in Section 4, each acting on our behalf.
Advertising platforms — Google — as described in Section 4.
Legal and safety — where required by law, subpoena, or court order, or where we believe it necessary to protect the rights or safety of any person.
Business transfers — if we are involved in a merger, acquisition, or sale of assets, your information may be transferred. We will give notice before it becomes subject to a materially different policy.
We do not share your inquiry, contact details, or the contents of your calls or messages with other visitors or the public.
| Information | Retention |
|---|---|
| Inquiries, transcripts, and campaign data in our customer system | Indefinitely, unless you ask us to delete it |
| Call recordings | Held by our call-tracking provider for 12 months |
| Analytics data | Per Google Analytics settings, currently 14 months |
| System backups | Rolling 7 days |
You may ask us to delete your information at any time (Section 8), subject to records we must keep by law or need to complete work you have asked us to do.
Wherever you live in the United States, you may ask us to:
We will not treat you differently for exercising any of these rights.
How to ask: email kpotter@amazonpaint.com with the subject line “Privacy Request,” or call 763-572-0800. Tell us what you are asking for and the email address or phone number you used to contact us, so we can find your records.
Verification. We will confirm your identity using information already in our records. We will not ask you to create an account or send identity documents.
Timing. We aim to complete requests within 10 business days and will respond within 45 days at most. If we need more time we will tell you within that period and complete the response within 90 days total. Deleted information may remain in our routine system backups for up to 7 days afterwards; those backups are not used except to recover from a system failure.
What we may keep. Where you have asked us to do work, we keep the records needed to complete it, warranty it, and invoice it, and anything the law requires us to retain. We will tell you what we kept and why.
Authorised agents. You may have someone act for you; we may ask for proof of their authority.
Appeals. If we decline a request, reply with “Appeal” in the subject line. We will review within 45 days and, if we still decline, tell you how to contact your state attorney general.
Residents of Minnesota, California, Texas, and other states with consumer privacy laws may have further rights under those laws — for example, Minnesota residents may request a list of the specific third parties to whom we have disclosed their personal data. Where your state grants a right not listed here, we will honour it.
This website is for homeowners and businesses. It is not directed to children, and we do not knowingly collect personal information from anyone under 16. If you believe a child has given us information, contact us and we will delete it.
We and Triton Commerce maintain administrative, technical, and physical safeguards designed to protect personal information, including access controls, encrypted transmission of information submitted through this site, and vendor agreements requiring appropriate security. No method of transmission or storage is completely secure.
This site links to other websites we do not control. Their privacy policies govern your use of them.
When we change this policy we will update the “Last updated” date above. For material changes to how we collect, use, or share information, we will give more prominent notice, such as a banner on this site.
Amazon Paint
350 73rd Avenue NE., Suite 3, Fridley
kpotter@amazonpaint.com · 763-572-0800
